Who we are
Born in ’74 is a Seattle-based print-on-demand apparel company.
Information We Collect
We collect information that you provide directly to us when you create an account, place an order, or contact us for support. This information may include:
- Account Information: Username, first and last name, email address, and password.
- Customer and Order Information: Billing and shipping addresses, email address, phone number, and order details.
- Payment Information: Payment details are collected and processed by our payment processor.
- Product Reviews: When customers leave reviews on the site we collect the data shown in the review form, and also the visitor’s IP address and browser user agent string to help fraud prevention. If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.
We also collect certain information automatically when you visit our website, such as your IP address and browser information, to protect our site against brute force attacks and excessive login attempts.
How We Use Your Information
- We use the information we collect for the following purposes:
- To create and manage your account.
- To process and fulfill your orders.
- To communicate with you about your account and orders.
- To send you marketing emails about new products and promotions (you can opt out at any time).
- To improve our website and services.
- To protect our website from fraud and abuse.
Sharing Your Information
We may share your information with the following third-party services to provide our services:
- Payment Processors: To handle payment information. Currently, we use Stripe. You can review Stripe’s privacy policy [here](https://stripe.com/privacy).
- Order Fulfillment Services: To process and ship orders. Currently, we use Printful. You can review Printful’s privacy policy [here](https://www.printful.com/policies/privacy).
- Security Services: To protect our site from security threats including spam, fraud, account takeover, and other threats.
- Infrastructure Providers: To store and maintain our website and database. While customer data is stored on third-party systems, they do not access or process this data.
We do not sell or rent your personal information to third parties for marketing purposes.
Data Security
We take the security of your information seriously and implement appropriate technical and organizational measures to protect your data. However, please note that no method of transmission over the internet or method of electronic storage is 100% secure.
Data Retention
We retain your personal information for as long as necessary to provide our services and as described in this Privacy Policy. Here are the specific retention periods for different types of data:
- Inactive Accounts: Accounts that have not logged in or placed an order for 24 months will be deleted. Any orders associated with these accounts will be converted into guest orders.
- Pending Orders: Unpaid orders that have been abandoned will be deleted after 30 days.
- Failed Orders: Unpaid orders that have been abandoned will be deleted after 90 days.
- Cancelled Orders: Orders that have been cancelled by the store owner or customer will be deleted after 90 days.
- Refunded Orders: Refunded orders will be retained for 24 months before the personal data within them is anonymized.
- Completed Orders: Completed orders will be retained for 24 months before the personal data within them is anonymized.
- Stripe Data: Stripe customer ID and source ID will be retained for 24 months.
After the retention periods expire, personal data will either be deleted or anonymized, depending on the type of data.
Your Rights
You have the right to:
- Access the personal information we hold about you.
- Request the correction of inaccurate or incomplete information.
- Request the deletion of your personal information.
- Opt out of receiving marketing emails from us.
This does not include any data we are obliged to keep for administrative, legal, or security purposes. To exercise these rights, please contact us at [email protected].
Cookies
If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.
When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.
Children’s Privacy
Our services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under the age of 13.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes.
Contact Information
If you have any questions or concerns about this Privacy Policy, please contact us at [email protected].